Now taking on new partners partners@affmatic.media

How We Work

From first audit to steady growth. In four steps.

Good partnerships are built in stages. Start small, see proof, then grow. Every partnership is set up individually, around your goals.

Get a ProposalWalk through the process

Audit

We look under the hood before we start.

What we do
Review the data you choose to share — past results, tracking, feeds, earlier tests — and find where results are lost.
What you get
A plain-language report: the waste we found, the quick wins and a clear plan.

Pilot

We prove it on a focused first test, with goals agreed on day one.

What we do
Run against three KPIs — efficiency (CPA or ROAS), incrementality (holdout lift) and operations (creative speed, reporting).
What you get
Regular reads, clear reporting and a go / no-go decision at the end.

Scale

We grow what works and cut what doesn't.

What we do
Add channels, build curated publisher deals, run regular incrementality tests, set up MMM.
What you get
More volume at steady or better CAC, and a creative library that keeps learning.

Evolve

We keep earning the next quarter.

What we do
Share playbooks, test results and models. Orchestrate platform AI and check that automation works for you, not just for the platform.
What you get
A clear view of what worked, what didn't and what to do next.
A team around a table, mid-workshop, reviewing notes together

No black boxes. Here is what we agree on day one.

01 Day one

The rules we agree on day one.

  1. 01

    Our own stack.

    We bring our platforms, tools and partner deals. You don't hand over accounts.

  2. 02

    Honest numbers.

    Results are measured by incrementality, not only by platform reports.

  3. 03

    Clear reporting.

    You see where ads ran and how they performed, with quality metrics in every report.

  4. 04

    Agreed data only.

    We use only the data you agree to share, and only for the agreed purpose.

  5. 05

    Built around you.

    Setup, platforms and reviews are agreed upfront and fit the way you work.

02 Due diligence

Questions to ask any partner (including us).

  1. Which platforms and tools will run the campaigns?

  2. Can I see where the ads ran?

  3. How do you measure incrementality?

  4. What data do you need from me, and how will it be used?

Ask us all four.

Email us your offer, GEOs and target CPA. We'll answer every question above in writing — then propose a pilot.

Get a Proposal